
Kelantan
City FC
Inspired by Champions. Built for the Future.
Football is not merely about winning matches. It is about building institutions, inspiring communities and creating a legacy for future generations.
YBhg. Tan Sri Datuk Seri Panglima
Haji Annuar bin Haji Musa
President, Kelantan Football Association
Club Vision & Mission
Building a world-class football institution rooted in Kelantan's heritage, driven by excellence, and powered by community.
Our Vision
To be a leading football club in Southeast Asia, recognized for competitive excellence, sustainable operations, and meaningful community impact — inspiring pride across Kelantan and beyond.
Our Mission
Develop Competitive Teams
Build teams capable of competing at the highest levels of Malaysian and Southeast Asian football.
Build Commercial Sustainability
Create diversified revenue streams and forge strategic partnerships for long-term financial stability.
Inspire Communities
Unite fans and communities across Kelantan through the beautiful game and shared purpose.
Develop Young Football Talents
Nurture the next generation of football stars through world-class youth academies and pathways.
Create Value for Stakeholders
Deliver meaningful returns and impact for investors, partners, supporters, and the broader ecosystem.
Strengthen the Kelantan Football Ecosystem
Elevate the entire football infrastructure in Kelantan — from grassroots to professional level.
Sultan Muhammad IV Stadium
Home to the Red Warriors since 1967. A historic venue that has witnessed decades of Malaysian football glory and continues to roar with the passion of 22,000 fans.
22,000
Capacity
1967
Established
500+
Matches Hosted
Kota Bharu
Location
Stadium Image Placeholder
3-Year Development Plan
Kelantan City FC
A strategic roadmap to build a sustainable, competitive and community-driven football club.
Foundation & Stabilisation
- Strong governance
- Competitive football operations
- Commercial growth
- Supporter engagement
Growth & Expansion
- Football development
- Academy development
- Commercial excellence
- Infrastructure enhancement
Sustainability & Success
- Competitive excellence
- Talent production
- Financial sustainability
- Community legacy
Key Pillars
Football
- Competitive team
- Player development
- Coaching excellence
Commercial
- Sustainable growth
- Strategic partnership
- Strong club brand
Community
- Supporter engagement
- Youth development
- Social impact
"To establish Kelantan City FC as a sustainable, competitive and respected football club driven by professional management, local talent development and strong community support."
Why Invest in Kelantan City FC?
A unique opportunity to partner with one of Malaysia's most passionate football communities, backed by strong fan loyalty and growing commercial potential.
Strong Football Market
Tap into one of Malaysia's most passionate football markets with a rich history and strong regional presence.
Loyal Supporters
A deep-rooted fan base with unwavering loyalty, creating a powerful and engaged community.
Growing Commercial Platform
An ambitious club with strong vision, offering increasing sponsorship, partnership and commercial opportunities.
Strategic Brand Exposure
Extensive visibility through matchdays, digital channels, media coverage and community engagement.
Community Impact
Be part of a club that drives positive change and creates meaningful impact in the local community.
Grassroots Development
Invest in the future through youth development programmes that build talent and strengthen the football ecosystem.
Digital Growth Potential
Expanding digital presence and engagement, connecting with a new generation of football fans.
Partnership Packages
Choose the partnership level that aligns with your brand goals. Each tier offers tailored benefits designed to maximize your return on investment.
Silver
Designed for organisations seeking meaningful brand exposure through football while engaging directly with one of Malaysia's most passionate football communities.
Gold
Strengthen your brand presence and connect with thousands of passionate football fans through premium exposure and exclusive privileges.
Platinum
Elevate your brand to the highest level and enjoy maximum exposure, premium benefits and exclusive privileges as a platinum partner.
Diamond
The pinnacle of partnership. Enjoy unmatched brand exposure, premium privileges and exclusive experiences with Kelantan's most passionate football community.
Commercial Assets
Premium branding opportunities across jerseys, training kits, stadium infrastructure, and digital platforms.
| Partnership Package | Front (Centre) | Back | Shoulder (Left/Right) | Remarks |
|---|---|---|---|---|
| Diamond Partner | Front Centre 2nd Tier | – | Shoulder Left / Right | Prominent front centre 2nd tier positioning with shoulder visibility |
| Platinum Partner | – | Back Main | Shoulder Left / Right | Maximum back visibility with additional shoulder exposure |
| Gold Partner | – | Back Main | Shoulder Left / Right | Strong back branding with shoulder visibility |
| Silver Partner | – | Back Main | – | Back branding for solid association |
| Strategic Partner | – | – | – | Other branding opportunities available at club's discretion |
What You Gain
Our partnership model is designed to deliver quantifiable brand exposure, audience engagement, and commercial value across every touchpoint.
Brand Visibility
Extensive exposure across stadium assets, media and promotional platforms.
Community Engagement
Build stronger connections with local communities and football supporters.
Digital Reach
Amplify your brand across our digital channels and online communities.
Corporate Recognition
Enhance your brand reputation through association with Kelantan City FC.
Business Networking
Access exclusive networking opportunities with partners, stakeholders and leaders.
Market Penetration
Strengthen your presence in Kelantan and reach a wider customer base.
Long-Term Association
Build lasting value through a sustainable and strategic partnership.
CSR Programs
Community impact initiatives and social responsibility projects.
Roadshow
Regional promotional tours and brand activations.
Community Events
Public engagement activities connecting brands with supporters.
Football Clinics
Grassroots football development and youth engagement.
Product Launches
Official launch events supported by club platforms and personalities.
Fan Engagement
Interactive supporter experiences and club activities.
Corporate Networking
Business networking opportunities with partners and stakeholders.
Let's Build Together
Ready to explore a partnership with Kelantan City FC? Reach out directly and our commercial team will get back to you within 48 hours.
Become Part Of A New Football Era
Partner With Kelantan City FC
Contact Information
Prefer to reach out directly? Our commercial partnership team is ready to assist you.
Contact Person
Dato' Mohd Rowi Dollah
019-9636383
Address
Lot 314-B, Chabang Empat Tendong
17000, Pasir Mas, Kelantan